Imaging software to ID Alzheimer's; Microsoft to Bing Google;

> Analyzing brain MRIs with software developed at the Martinos Center for Biomedical Imaging at Massachusetts General Hospital may allow diagnosis of Alzheimer's disease and of mild cognitive impairment, a lesser form of dementia that precedes the development of Alzheimer's. Release

> Ad Age reports that Microsoft may rename its new search engine to "Bing" and is set to launch an $80 million to $100 million ad campaign to steal share from Google. Article

> The Moffitt Cancer Center will use Definiens technology to analyze lung cancer CT images to improve prognosis and prediction models for response to specific therapies. Release    

> Skura Lufe Science Services, a part of IMS Health, has been awarded a contract by an unnamed pharmaceutical manufacturer for its SFX closed loop marketing software. Release

> Use of the electronic common technical document, representing the next phase of regulatory submission, is so far onerous in terms of infrastructure, process change, and errors, according to BioIT World. Article