Over the past decade, pharma companies have increasingly relied on animated characters to advertise their products, using cute, quaint or questionable creatures to illustrate how drugs work. FiercePharmaMarketing took a look at some of the most memorable spokes-things in recent history. More
@FierceBiotech: Researchers have isolated human monoclonal antibodies that target multiple strains of Ebola. FierceBiotechResearch story | Follow @FierceBiotech
@JohnCFierce: $MNKD call on Feb. 3 gives investors a chance to ask a few questions. Release | Follow @JohnCFierce
> Ferring Pharmaceuticals is collaborating with Sweden's Karolinska Institutet to establish a microbiomics-focused research center. News
> Sen. Bernie Sanders has pledged to block the approval of Robert Califf, nominated by President Barack Obama to be the next FDA commissioner. Story
> Unum Therapeutics moved into a new headquarters in Cambridge, MA, planning to grow its staff to roughly 80 employees as it pushes forward with immunotherapies for cancer. More
Medical Device News
@FierceMedDev: J&J hints at 'bold steps' in device deals in 2016, details 5 device collaborations. Story | Follow @FierceMedDev
@EmilyWFierce: Big Pharma chalks up victory in Arizona Supreme Court over Rx safety warnings. ICYMI from FiercePharma | Follow @EmilyWFierce
> Israeli VC backed by Philips and Teva looking to invest $26M in promising med tech startups. Article
> Sony, Carlyle Group, KKR among bidders for Toshiba's imaging unit, expected to fetch $3B+. More
> Illumina finds match in Australian genomics company for transplant sequencing work. Report
Pharma News
@FiercePharma: India and France committed to restart trade talks stalled on GVK row. More from FiercePharmaAsia | Follow @FiercePharma
@CarlyHFierce: ICYMI: J&J's new launches deliver, but overall sales fall short on hep C, strong dollar. Article | Follow @CarlyHFierce
> Gilead faces legal action in Massachusetts if it doesn't cut hep C prices: State AG. Story
> Novartis divvies up troubled Alcon; targets $1B in cuts in R&D and manufacturing rejig. Article
Biotech Research News
> Researchers have isolated human monoclonal antibodies that target multiple strains of Ebola. Story
> Science team says they've taken another step toward a potential cure for diabetes. More
> UT Southwestern team says new liver cancer therapy shows promise in mice. Report
> New molecule targets cancer stem cells. Item
> UT Southwestern team IDs next-gen approach to fighting pancreatic cancer. Article
Vaccines News
> Takeda's Hib vaccine gets Japanese approval. More
> Case Western, Merck team spotlights vaccine response predictors. Report
> U.K., Gates pledge $4.3 billion to take malaria fight beyond vax. Story
> U.K. committee warns the country is unprepared for an epidemic. Item
> Zika outbreak triggers R&D attention from pharma, governments. Article
Pharma Marketing News
> Time to tap YouTube for talent? Cold remedy Zicam goes there in deal with singer Tyler Ward. More
> New brands, stepped-up spending drive big TV-ad outlay for diabetes in 2015. Story
> What do docs want? Face-to-face tablet meetings with reps. More
> Massachusetts AG threatens legal action against Gilead over pricey hep C meds. Item
> Shire's back on track with its dry-eye threat to Allergan's Restasis. Article