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Bayer

Latest Headlines

Latest Headlines

Can payers get to 'rational' hep C drug prices without a price war?

Payers worried about hepatitis C drug prices have been counting on impending price competition to save them money. The idea is that, once Merck, AbbVie and Bristol-Myers Squibb have treatments on the market, Gilead Sciences will have to back off its $84,000-per-treatment-course sticker price. The reality could be a little better--and a little worse--than that.

Today, digital health contests like Bayer's. Tomorrow? Pharma needs digital disruption

Digital health may be popular in the rest of the healthcare industry, but it's still the red-headed stepchild of pharma marketing. As Mobihealth News reports, providers and payers "have dived into the digital health world with gusto," but pharma's moves haven't been so enthusiastic. Is a new initiative from Bayer any different?

Cancer drugs from J&J, Roche, Celgene and more rival last big oncology wave

IMS Health has found that a group of cancer treatments launched over the past three years "are following the same trajectory" as blockbusters such as Roche's Avastin, Novartis' Gleevec, Bayer's Nexavar, and Merck Serono's Erbitux--at least so far.

Merck pays $1B to buy into Bayer's cardio future

Merck plans to use the proceeds of its planned $14.2 billion consumer business sale to Bayer to beef up its pipeline, and the in-transition pharma giant isn't wasting any time, signing a billion-dollar deal with its new partner in a move to get its hands on some new cardiovascular drugs.

Bayer aims to crush consumer health rivals with $14B Merck unit buyout

And the winner is Bayer. After months of speculation--and reported bids from the likes of Sanofi, Novartis and Reckitt Benckiser--the German drugmaker has snagged Merck's consumer health unit in a $14.2 billion deal. The consumer buyout solidifies Bayer's position at the top of the global OTC game and provides Merck with a cardio collaboration--along with a hefty chunk of change.

Reports: Bayer closing in on deal for Merck OTC unit with Reckitt out of the way

With Reckitt Beckiser out of the race for Merck's consumer health unit, Bayer is in exclusive talks with the New Jersey company, reports say, and it could have a $14 billion deal wrapped up in the next few days.

Reckitt Benckiser gives up on Merck OTC deal, leaving Bayer open shot

British consumer goods giant Reckitt Benckiser indicated Wednesday that bidding for the consumer healthcare unit of Merck had gotten out of hand, and so it decided to step aside. By dropping out it would appear to leave Germany's Bayer as the likely buyer for the unit.

Sources: Bayer offers animal health biz, cash for Merck's OTC unit

When bidding wars get hot, that often springs information leaks. The latest is that there is some swap-and-shop haggling going on between Bayer and Merck over Merck's consumer health business. That, at least, is what sources are telling Reuters.

Bayer could help fund deals by selling plastics biz

Germany's Bayer has been on the sidelines while other Big Pharma players have been striking deals to expand or refocus. But that may not be for long with Bayer working on a couple of deals and thinking about unloading its plastics business to help pay for an expansion.

UPDATED: Merck could snag $14B from consumer biz as Bayer, Reckitt race to the wire

Merck has entered the home stretch with its consumer unit sale, and the deal may be even bigger than previous reports have hinted. According to Reuters, the unit could go for close to $14 billion--a number that could climb even higher as front-runners Bayer and Reckitt Benckiser duke it out.