Appeering

After I last wrote about Twitter 's impact on biotech, a few FierceBiotech readers responded with skepticism. They weren't so sure that engaging on a microblogging site was a good use of their...

Appeering rolled onto the Twitter scene during the BIO International Convention in June and has the potential to change the way some professionals engage with the social media platform. Rather than following the constant buzz of Twitter action throughout the day, Appeering offers people interested in biotech as well as other areas such as tech, politics, finance and nutrition a way to track conversations among experts and other commentators during certain timeframes.