Blue Matter
Whitepaper

Building Peak Performance Go-to-Market Operations

Presented by Blue Matter, strategic consultants in the life sciences

We analyzed ~300 launches to identify the factors most correlated with commercial success & built a framework for peak go-to-market performance.

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Whitepaper

Key Factors in Selecting a Patient Support Model Approach

Sponsored by: Momentum Life Sciences

Evolving patient needs and market complexities are reshaping how support models are built and measured. This whitepaper offers insights and real-world strategies to help pharmaceutical teams adapt, optimize programs, and improve outcomes.

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Paid Marketplace

You only get one chance to successfully launch your product

Sponsored by Cencora

Avoid costly missteps with our proven solutions, backed by over 45 years of experience. You'll gain access to our worldwide distribution network, global expertise, and intimate understanding of local markets. We tailor every strategy to your product for faster speeds to market & greater confidence.

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Multimedia

Leadership and Innovation in Companion Diagnostics

Sponsored by Agilent Technologies, Inc.

Since launching the first FDA-approved companion diagnostic 25 years ago, Agilent continues to deliver CDx solutions in close collaboration with our pharma partners worldwide. Our broad technical expertise, global infrastructure and decades of commercial experience make us a proven CDx partner.

Meet us at ASCO in Booth 36076 to discuss your CDx needs. 

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Whitepaper

From Siloed to Synchronized: The Competitive Case for Omnichannel Alignment

Sponsored by: OptimizeRX

This white paper explores three brand personas based on the current stage of their journey to omnichannel synchronization. It then explains how marketing leaders can empower change agents to progress further on the path, including the resources and KPIs they can use to track that progression and prove its value to the business.

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Whitepaper

Accelerating Clinical Trial Excellence: A Seamless IRB & IBC Collaboration

Sponsored by: WCG

Does your clinical trial involving a genetically modified product require Institutional Biosafety Committee (IBC) review? Download WCG’s case study to discover how a combined IBC and Institutional Review Board (IRB) process reduced timelines and streamlined communications for a leading CRO.

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Whitepaper

SpyLock Technology: A cutting-Edge Solution for Rapid Bispecific Antibody Screening

Sponsored by: Bio-Rad

Learn how the SpyLock service can offer fast bispecific generation, reduce workload, and accelerate candidate selection.

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Prescriber Point Listing
Whitepaper

Maximizing Brand Revenue: A Smarter Approach to Lifecycle Management

Sponsored by: Prescriber Point

This white paper introduces a smarter, more sustainable lifecycle management model. Instead of relying solely on promotion, forward-thinking commercial teams are prioritizing prescribing support and reallocating resources to remove friction across the entire product lifecycle.

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Grand River Listing Logo
Whitepaper

Can a CDMO be patient-centric?

Sponsored by: Grand River Aseptic Manufacturing, Inc.

This paper outlines our vision for empowering patients, demonstrating how a CDMO can play a pivotal role in the advancement of patient-friendly drug delivery systems. We highlight the importance of flexibility and adaptability in manufacturing processes, illustrating how these qualities are essential for bringing innovative solutions to life.

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Syneos Health
Whitepaper

Predictive Sales Intelligence: Scalable Strategies You Can Implement Today

Sponsored by: Syneos Health

This white paper will explore the value of this “right-now” capability and how developments in causal AI are making it possible in a fast-moving, data-driven universe of tools and technologies. Download now.

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