Prod Manager/Sr. Prod Manager - Aton Pharma, Inc.

Location: Lawrenceville, NJ
Categories: Marketing
Website: http://www.atonrx.com

Position Description

JOB DESCRIPTION
PRODUCT MANAGER/SR. PRODUCT MANAGER
LACRISERT®

Aton Pharma, Inc. is a global specialty pharmaceutical company providing unique medicines to patients around the world. With seven products and sales in over 30 countries, we are a global leader in providing medically essential treatments for serious and potentially life threatening medical conditions. We are a patient focused company with a culture dedicated to improving the quality of life for people who need our medicines.

Purpose and Scope:

Under the direction of the Vice President, Commercial Operations, the Product Manager will be responsible for development and ‘hands on’ implementation of marketing strategy, tactical plans and related activities for Lacrisert®.

Responsibilities:

Responsibilities are broad and include developing professional and patient marketing programs, managing ad agency and KOL relationships, directing personal and non-personal selling activities, orchestrating publication strategy, medical education and managed care initiatives as appropriate and supervising market research.

• Develops brand strategies, tools and tactics to attain product objectives while maximizing return on investment
• Manages the evolution, development and execution of key promotional campaign elements on time and within budget
• Manages professional and patient promotional programs and partnerships
• Provides marketing direction, tactics and tools for telemarketing, e-detailing and start up sales force as well as non-personal promotion
• Ensures brand communication fully capitalizes on emerging alternative online, interactive e-communications and other internet opportunities
• Evaluates and optimizes of return on investment for promotional programs
• Interacts effectively and provides commercial direction to all internal departments including Regulatory, Medical and Supply Chain Management
• Works with International Alliance Director to ensure the pricing and corporate policies implemented in the US are integrated and consistent throughout the international platform.

Qualifications:

2 – 5 years pharmaceutical marketing experience required, with a demonstrated track record of hands on tactical execution and results. Candidate will possess an energetic, self-sufficient style befitting an entrepreneurial company.

Education/Training and/or Experience: Four (4) year degree, preferably in the life sciences, MBA, or advanced degree desirable, experience in one or more disciplines including marketing, pharmaceutical sales, commercial operations.

Skills: Candidate should be able to thrive in fast paced entrepreneurial environment. Additional skills desired include; resourcefulness, the ability to multi-task, conceptual and strategic thinking abilities, strong communication and interpersonal skills, planning, organizational and analytical proficiency.

Email: careers@atonrx.com
Aton Pharma is an equal opportunity employer.

How to Apply

Send resume to careers@atonrx.com Candidates only, no recruiters.

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